RAVEN-the agricultural technique, with an account for half of the year 2025 and is looking to the future with optimism
RAVEN-agricultural engineering, a company of Zoomlion group, recorded in the first half of the year 2025 is a positive development. Despite a challenging market environment, the company was able to increase order intake in several product areas, compared to the previous year. A total of 35% of sales have been achieved in the last year.
"We have noticed in the last few months, a stabilization of the market. The significant increase in orders show the trust and confidence of our customers in the brand RABE and in our innovative product solutions,“ says Christian Blöcker, Sales & Marketing Director at RAVEN agricultural technology. "With this momentum, we remain optimistic about the second half of the year 2025, and our market will continue to expand to the next position."
The parent company, Zoomlion followed in the agricultural sector is a strategic reorientation. In connection with this realignment, yet separate business areas together to form a powerful network. This includes all steps of the agricultural value chain, from seed to harvest. With this structure, RAVEN would like to gain additional resources and market position in Europe, to strengthen it.
In addition to the strategic orientation of the RAVEN is also the view on the innovative product developments. In the run-up to the Agritechnica 2025, the company is planning a product offensive that will present new solutions for the agriculture. Two outstanding projects are of special interest:
- The Pandion Project expanded the Portfolio in the flat and fast processing.
- The Ventus Project aims to realize the re-entry into the seed drill technology with modern, high-performance solutions.
"We are very excited to see how these projects develop in the second half of this year, and what is the impetus for our customers," Tim added, Sia, managing Director of RAVEN agricultural technology.
Another Highlight in the year 2025 will be the Agritechnica in Hanover, at the RAVEN in common with Zoomlion on a 500 m2 Stand will be represented. There, the company will present product novelties and visitors to the fair of innovative solutions for the agriculture. "Our goal is to offer our customers more value through technology, we develop, in close cooperation with our partners and farmers," stresses Tim Sia.